I Love The 90’s Event
On Tuesday, October 10th, the 90’s decade was brought back to Chicago. Mercer, the world’s largest HR consulting firm, tasked PWE with producing their Workday Rising event.
Over 500 Mercer employees, clients & VIPs enjoyed incredible 360-degree views of Chicago from the 82nd floor of the iconic Willis Tower, which was transformed into a celebration of the Mercer brand through an “I Love The 90’s” theme. Every element, i.e., food & beverage, décor and entertainment were entrenched in this decade. PWE strategized on all of the possible ways to activate the Mercer brand within the space, giving guests a small sense of Mercer’s culture. The branded environment included custom bars, custom food stations, wall art installations, branded food service, custom waters, a custom dance floor & a custom photo booth.
Ledge Tours, which extend out 4 feet and 1,353 feet in the air, were offered to guests on the 103rd floor if they dared.
The entertainment for the evening was a mash up of one-hit-wonders from The 90’s. The artists included Sugar Ray, Young MC, C & C Music Factory, SNAP & Tone Loc. The guests had a blast dancing & singing with the entertainment and a lucky few were even invited on stage.
Creative Partners:
Decor & Design: Kehoe Designs
Venue: Willis Tower
Food & Beverage: Blue Plate Catering
Audio/Visual: Kishbaugh + Partners
Photographer: Sheri Whitko Photography
DJ: Maurice Joshua