40
years
“What I enjoy most about being a designer is that everything I do is always different – I don’t like to repeat the same look. I am constantly looking at my surroundings for inspiration to bring to my next event.”
As Founder & CCO of Paulette Wolf Events, Paulette has been an influential leader in the event management field for over 40 years. Her extensive expertise in corporate, sporting and social events is unparalleled. Paulette pioneered the corporate hospitality experience to its current form, in which one entity governs and brings continuity to the entire hospitality village. She created and produced Corporate Hospitality Villages for The Super Bowl, The US Open Golf Championship, The Olympics, The Kentucky Derby and The McDonald’s Air & Sea Show.
Originally making her mark as a corporate entertainment specialist, Paulette remains one of the nation’s foremost providers of name talent relying on the benefits of her long-standing relationships with major talent, their agents and extended production resources.
While Paulette has had the privilege and honor of producing large corporate events, her passion is embedded in the creation of special social occasions such as weddings, milestone birthdays and anniversaries. She leads the PWE social division by bringing her heart and soul into every special event she touches. Whether it is a small, intimate dinner for 20 or an elegant destination wedding, her attention to detail and passion to create a memorable event for her clients is always present.
She is the co-author of Event Planning Made Easy that hit the shelves in 2005, which reveals the secrets of successful planning for every occasion.
Paulette’s many accomplishments include being inducted into the Special Event Industry Hall Of Fame in 2006 and The BizBash Hall Of Fame in 2008.
Tell us a little about yourself and your journey into design.
I always knew I wanted to be in the creative industry. I came from an artistic family, my mother was a photographer and sculptor and my brother was a fine artist who painted the most magnificent pieces of work. I looked at myself as more of a visual artist and studied interior design years before becoming a planner. I was truly in the right place at the right time at the start of my career where I planned events for the country club I belonged to. One of the members introduced me to my first client, McDonald’s and from there my journey began…
What is the most rewarding event that you have ever worked on?
The event I am most proud of was the Centennial Olympic Games in Atlanta where we put together a program that spanned 33 days. There were 250 live performances in six different venues inside the village where the athletes, coaches and officials lived during the games.
However, my most rewarding event was actually a series of milestone events with one particular client. She was so talented with design and had a great eye, and she truly appreciated my ideas and suggestions. It was a true collaboration for her engagement party, wedding, post-wedding event and milestone birthday celebration.
Who challenged and inspired you to go for your dream?
Funny enough, it was my ex-husband. He encouraged me early on to start my own company and truly follow my dreams. However, now it is my daughter, Jodi Wolf. Being able to work with her everyday for the last 20 years has truly inspired me to continue to push myself. Not only being able to work with my daughter, but my best friend everyday and watching her grow this company from where I started is my true inspiration.